Shifting from clinician to thought leader
INTRODUCES
Register for the course and elevate your message to impact globally.
Shifting from a clinician to thought leader with an engaging virtual presentation and valuable call to action that will create global impact.
Walk away with clarity of voice, an effective message and a valuable call to action to shift your one-on-one practice to global impact through digital workshops.
...doing a digital workshop but just didn’t know where to start? Or considered becoming a speaker, but felt overwhelmed and incapable?
EVER THOUGHT OF...
BUT YOU'VE SAID THIS BEFORE...
1. I don’t have anything to say
2. I'm overwhelmed with the tech
3. I'm shy, not a good speaker
4. I don’t know where to start or what to talk about
YOU MAY BE A
SKILLED AND EXPERIENCED SPECIALIST
but unsure of where to start in creating an effective and engaging workshop and online presence
AND YOU MAY HAVE ASKED YOURSELF THESE QUESTIONS:
For 15 years I worked as a mental health clinician. As the years went on I became more and more restless as I struggled with the tension of the incongruence between the church and community needs.
The passion to become a bridge grew and I eventually started Hope Made Strong, an organization driven to equip ministry caregivers to support and care for their communities.
I do this through online courses, a blog, Youtube channel and workshops. I’ve learned a TON from advisors, extra curricular courses and by making plenty of mistakes. I’ve learned how narrowing my audience actually makes me MORE effective, creating clarity in my messaging is vital and that less is more when it comes to video.
Join me as I share my tried and true lessons in shifting from a one-on-one practice to an organization that has global impact through digital workshops.
MYTH #1
I DON'T HAVE ANYTHING TO SAY
#fakenews - You have a ton to share! Your experiences, personality and perspective are unique and by sharing that people will be empowered and find growth
MYTH #2
I DON'T HAVE AN AUDIENCE
#yeahmetoo - I am a small town social worker turned entrepreneur. Yep. That's me. And yes, small town! So believe me when I say this: if I can do it you can too.
MYTH #3
I DON'T UNDERSTAND TECH
#noworries - I got ya covered. My production manager and I will walk you through high/low tech options to have your video looking amazing. You got this!
MYTH #4
I'M SHY AND POOR PUBLIC SPEAKER
You have a voice, and the world needs to hear it. You bring incredible knowledge and skills and if you don’t say it, who will? But FYI...the nice thing about virtual workshops is that there is no stage.
CAN YOU RELATE?
Shifting from clinician to thought leader
INTRODUCES
Register for the course and elevate your message to impact globally.
Mental Health Speaker’s Lab is a step-by-step walkthrough of what you need to build an effective and valuable digital workshop that will establish you as a speaker and industry expert.
WHAT IT IS
Mental Health Speakers Lab is an online course that gives you the step-by-step tools that you need to build a digital workshop and establish you as an industry thought leader. You as a specialist are equipped with the tools, templates, outlines and simple how-to’s to create engaging, effective and valuable digital work shop that will allow global engagement with your content and resources.
WHAT IT IS NOT
It is not a history or theory lesson on speaking but a practical course that step-by-step walks you through building a digital workshop
It’s not an empty promise to make millions, but an opportunity to establish yourself as an industry expert with a clear and compelling message.
This isn’t a course to sit back and watch. You will be challenged to jump in with both feet and work hard to elevate your message and offer value to your audience
It is not all about being the best at everything. This course will help you narrow in on what you do best at and develop a compelling call to action that will set you apart.
WHAT YOU WILL GET
COURSE
7 lesson online course
WORKBOOK
Step-by-step workbook
TEMPLATES
Customizable templates
Tech walkthrough
WALKTHROUGH
Marketing strategies
STRATEGY
Exclusive Facebook group
GROUP
The Mental Health Speaker’s Lab is a useful, supportive, encouraging, interactive, a way to get finally complete what I've been trying to do for about a year now. The active step-by-step approach and guidance each week was exactly what I needed. Also, the course helped me see where my passions and what I have to offer the world meet through my online platform. The training also helped my naturally move from a 15 minute video to a framework for an 8 week course that I plan to develop over the next two months. Loved everything Laura, thank you thank you!
Debra Franke
WRITER, POET, BLOGGER, LIBRARIAN, ADVOCATE
A 7-VIDEO COURSE INCLUDING:
Lesson 1:
Goal: You will walk away with clarity of voice and identify the needs of your audience. You will create the foundation on which your message and workshop will stand.
- Strengthening your voice
- Identifying your audience
- Building your framework
Lesson 2:
Goal: Build your coffee shop pitch by creating your solution statement and workshop topic
- Create a clear and compelling tagline and coffee shot pitch
- Develop a marketing strategy that will strengthen your online presence.
Lesson 3:
Goal: Add value and attract new contacts with a lead magnet that builds your audience.
- Learn how to grow your audience with freebies and downloads
- Discover what lead magnet would be best suited for your topic and audience
Lesson 4:
Goal: Learn communication strategies that will engage your community and propel your voice into the digital space.
- Shifting your in person skills to the digital world.
- Adapting your clinical message to a lay audience
- Overcome imposter syndrome and lead with vulnerability
Lesson 5:
Goal: Learn strategies of recording with a high/low tech walkthrough.
- Learn about easy to use tech tools with high/low options
- Hear the secrets of producing high quality videos with low budget options
- Engage with resources that offer next-steps learning.
Lesson 6:
Goal: Build a digital workshop that is engaging and value driven.
- Access customizable templates and reusable outlines to build your talk outline.
- Transition from a theoretical topic to a practical application
- Overcome imposter syndrome and lead with vulnerability
Lesson 7:
Goal: Develop a Youtube style talk that adds value, and grows your community.
- Build on the customizable template
- Hone the skill of less is more and weeding out what is most valuable to your audience.
- Learn strategies of repurposing content to grow impact
FAQ
I'M A PEER, IS THIS FOR ME?
Yes! As a strong advocate for peer support, I believe that those with lived experience offer a unique and valuable perspective to mental health support. The voice of peer supporters needs to be heard as they are integral to the recovery process. This course will clarify your message and showcase the value that you add as a thought leader.
Being that the course is online, basic computer skills are required. Your experiences, learning and clinical knowledge have already given you a message to share. This course takes that experience and walks you through a step-by-step process so that in the end you have the foundational materials to have an online presence and two presentations (15 min AND 5 minute) that will build your audience and add value to the community.
WHAT PRIOR KNOWLEDGE DO I NEED TO HAVE?
HOW MUCH TIME DO I NEED TO COMMIT?
Each lesson consists of a short (5 - 15 min) video. This course is meant to launch your speaking calling, but it takes work. The length of the homework varies, but you should expect an hour of work per lesson. The course is offered in cohorts of 7-8 weeks.
ABOUT LAURA HOWE
I am a counsellor and project manager. I have been working as a registered social worker for 15 years and specialize in mental health, trauma and addictions. Facing difficult stories and a community with never ending needs and tragedies I personally faced burnout and compassion fatigue.
Those were the most difficult 2 years of my life.
But what the devil meant to destroy God used for good. God birthed the idea of bringing the message of hope and his strength to the church as faith leaders are in service to their congregations and communities everyday facing similar tragic stories and needs.
Using strategies based on industry best practices and researched principles I build courses and workshops that support and strengthen ministry leaders to care and support others. Equipping you to strengthen your skills and build your team to serve others with excellence and hope.
Do you have questions?
GO FROM DEPLETED TO THRIVING
